ABS Population Milestone Animated Infographic
After producing the successful ABS National Health Survey animated infographic Spectrum was asked to produce another animation to celebrate the significant population milestone of 24 million Australians.
From initial brief to a final animation was a very tight 10 days. This entailed meetings to determine ABS expectations, timelines, content and design direction. Spectrum presented a storyboard and then jumped into the animating. Within a few days [and a lot of late nights!] the animation was produced and approved and JUST in time for just in time for the ABS Population clock to tick over the big 24 million.
The following is an unsolicited appreciative note from the ABS…
Thanks again for your help on this project – above and beyond the animation itself through to the digital distribution to media outlets as requests came through. The media coverage was outstanding and the feedback for the infographic has been very good. The 24m milestone social media was the biggest reach through we have ever had. It was a pleasure working with you.
