Enlightened
Recently we took in the visual spectacle that was Canberra’s Enlighten. One of our favourite installations was ‘The Cloud’. Brought to life by Canadian artists Caitlind r.c. Brown and Wayne Garrett and composed of 6,000 incandescent light bulbs set against the night sky. It was impactful in its simplicity. As it drew you closer, you […]
Big Canberra Bike Ride 2017 is on this Sunday
Spectrum Graphics is proud to be involved with this event as enthusiastic participants and has been designing promotional material for the event since its inception in 2014. Over the last 4 years we’ve designed logos, flyers, posters, newspaper ads, web banners and other social media collateral, numberplates as well as the kit itself. It’s a fun day […]
Bill Takes the Plunge
Designers often talk about the importance of white space – well, a Sydney Festival installation by SNARKITECTURE takes it to another level. They have taken an urban space – The Cutaway, at Barangaroo Reserve and filled it with 1 million white balls, transforming it into THE BEACH an interactive monochromatic art installation. Complete with all […]
Pantone Colour of the Year 2017
The Pantone colour of the year 2017 is Greenery 15-0343. Greenery is a fresh and zesty yellow-green shade symbolic of new beginnings. It is nature’s neutral and signals consumers to take a deep breath, oxygenate and reinvigorate. The more submerged people are in everyday life, the more they crave the beauty and unity of the […]
We’re spoilt for choice!
With so many great paper options available today we’re spoilt for choice! From the luxury cotton blends to the more economical plain paper types. Archival quality, environmentally friendly or Australian made? Coated or uncoated? White, brilliant white, plain white, off white or to try something crazy and go with a coloured stock? The choices can […]
ABS NATSSIS Infographic Animation
On the back of the success of similar animations for the ABS, Spectrum was asked to develop a short animated infographic highlighting the key findings of the 2014–15 National Aboriginal and Torres Strait Islander Social [NATSISS] Survey. There were a number of interest groups and sensibilities to deliberate before developing our approach and storyboard. After a thorough consultation and sharing of […]
SG Around Town!
Spotted! Finally our spies tracked down the elusive 578! Thanks Andy! We developed a range of branding collatoral for the ACT Government’s 100% by 2020 campaign. This included print, airport signage, banners, social media graphics and of course this creative bus wrap. We’ve fielded a number of unsolicited compliments from our clients stating how successful […]
Spectrum at the War Memorial
After securing a momentous project for the Memorial and being entrusted to convey the gravitas of project’s message meant a ‘road trip’ for the design crew. We joined a tour of the Memorial and travelled through the halls and installations to understand the gravity of the sacrifices Australians have made. We stayed through to the […]
Spectrum at the Airport
With Canberra Airport about to have its very own international terminal – it was gratifying see our hard work and signage design adorning a terminal wall. We also completed a bus wrap in a similar theme. Our spies have spotted it traversing Canberra.
Sweet Design
Every now and then you see just the right amount of design that just works oh so well! Totally appropriate design that cleverly targets an audience is persuasive.It can make all the difference when umming and aahing over what brand or product to buy. Fantastic food package design excites the palette and suggests it’s going […]